Technical Sales Representative

Colorado Springs, CO
Full-Time

Job Description

Insight Global's client has over 40 years of experience designing and manufacturing sign solutions for the transportation and petroleum. Making top notch products for the nation's leading fuel retailers and transportation agencies to create premier sign solutions. They are seeking a talented Sales Representative to help them in this mission.

The Sales Representative is responsible for leading the complex sales process, from lead generation through the entire sales life cycle, to small and medium companies in the Retail Petroleum market. This includes identifying opportunities, creating sales strategies, delivering advanced value propositions, constructing ROI analysis, justifying investment, and ultimately closing business.

- 3+ years of sales experience
- B2B sales experience in sales
- Background in IT Hardware Sales (B2B), Electrical Contractor Supply, Transformer / Power Distribution Sales, Industrial Automation Sales, Controls / Motion Control Sales, Industrial Equipment / Machinery Sales, Capital Equipment (CAPEX) Sales, MRO / Industrial Supply Sales, Building Automation / HVAC Controls Sales, Electrical Components / OEM Component Sales, or anything along these lines
- Experience with any CRM
- Comfortable traveling 50-70%
- Able to be onsite at least once a week in CO Springs

The sale of gas price signs and services to retail petroleum operators
Present and communicate products and services to prospects and customers
Ability to conduct needs assessment and communicate value to sales prospects
Understand and communicate the technical specifications and features of the products/services being sold.
Ability to develop and maintain relationships with day to day contacts, various leaders and c-level contacts within the customer
Ability to maintain customer base and generate future opportunities
Manage scope and customer expectations
Engage with customers from the project kick off and maintain regular contact/visibility to provide a consistent presence
Manage and document all issues and risks associated with the day to day running of customer contracts once the project is in the post implementation phase
Prepare contracts and pricing proposals for products and services using standard template and pricing guidelines
Demonstrate/provide/coordinate training where necessary in new and existing accounts
Process sales orders in a timely fashion and follow-up invoicing efforts
Keep up-to-date with industry trends, product developments, and competitor offerings.
Identify potential categories of prospects, research sales contacts develop sales plans for each category and implement schedule contact and follow up programs
Cold call and marketing to favorable prospects
Maintain CRM
Participation in Customer Events and Tradeshows
Travel 50% to 70%
Other responsibilities as required.

PDN-a249050d-0238-459b-b16a-47d05131a981

Insight Global's client has over 40 years of experience designing and manufacturing sign solutions for the transportation and petroleum. Making top notch products for the nation's leading fuel retailers and transportation agencies to create premier sign solutions. They are seeking a talented Sales Representative to help them in this mission.

The Sales Representative is responsible for leading the complex sales process, from lead generation through the entire sales life cycle, to small and medium companies in the Retail Petroleum market. This includes identifying opportunities, creating sales strategies, delivering advanced value propositions, constructing ROI analysis, justifying investment, and ultimately closing business.

- 3+ years of sales experience
- B2B sales experience in sales
- Background in IT Hardware Sales (B2B), Electrical Contractor Supply, Transformer / Power Distribution Sales, Industrial Automation Sales, Controls / Motion Control Sales, Industrial Equipment / Machinery Sales, Capital Equipment (CAPEX) Sales, MRO / Industrial Supply Sales, Building Automation / HVAC Controls Sales, Electrical Components / OEM Component Sales, or anything along these lines
- Experience with any CRM
- Comfortable traveling 50-70%
- Able to be onsite at least once a week in CO Springs

The sale of gas price signs and services to retail petroleum operators
Present and communicate products and services to prospects and customers
Ability to conduct needs assessment and communicate value to sales prospects
Understand and communicate the technical specifications and features of the products/services being sold.
Ability to develop and maintain relationships with day to day contacts, various leaders and c-level contacts within the customer
Ability to maintain customer base and generate future opportunities
Manage scope and customer expectations
Engage with customers from the project kick off and maintain regular contact/visibility to provide a consistent presence
Manage and document all issues and risks associated with the day to day running of customer contracts once the project is in the post implementation phase
Prepare contracts and pricing proposals for products and services using standard template and pricing guidelines
Demonstrate/provide/coordinate training where necessary in new and existing accounts
Process sales orders in a timely fashion and follow-up invoicing efforts
Keep up-to-date with industry trends, product developments, and competitor offerings.
Identify potential categories of prospects, research sales contacts develop sales plans for each category and implement schedule contact and follow up programs
Cold call and marketing to favorable prospects
Maintain CRM
Participation in Customer Events and Tradeshows
Travel 50% to 70%
Other responsibilities as required.

PDN-a249050d-0238-459b-b16a-47d05131a981

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Technical Sales Representative
Insight Global
Colorado Springs, CO
Jul 25, 2026
$65,000 - $85,000 a year
Full-time
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