We are looking for a results-oriented and dynamic Marketing Manager with a proven track record in the B2B omni-channel outsourced customer experience/service sector. This role demands a strong strategic mindset and hands-on leadership, overseeing a team of design, copywriting, video production professionals, and email and social media coordinators. The ideal candidate will have deep expertise in marketing strategies, content creation, and brand messaging, with the ability to develop and execute impactful campaigns that drive customer acquisition and retention in the customer experience sector.

Key Responsibilities:

• Team Leadership and Collaboration: Lead, mentor, and inspire a cross-functional team, including designers, copywriters, video producers, and marketing coordinators. Ensure alignment on objectives, timelines, and creative direction to produce high-quality marketing and sales materials.
• Content Creation and Management: Oversee the creation of engaging content, such as website copy, blogs, and case studies, tailored to the specific needs of the industry and our brands.
• Video Production Oversight: Manage the full video production process from concept to post-production, ensuring the content aligns with brand standards and effectively communicates key messages.
• Brand Messaging and Positioning: Partner with senior leadership to refine and maintain consistent messaging across all marketing channels. Ensure that the brands' voice resonates with target audiences, including potential clients and business partners.
• Project Management: Manage the execution of marketing projects, ensuring deadlines, budgets, and resources are effectively managed. Utilize existing project management software to track progress.
• Market Research and Insights: Analyze industry trends, competitive landscapes, and customer insights to shape marketing strategies. Use data to evaluate campaign performance and make adjustments for continuous improvement.
• Cross-Department Collaboration: Work closely with sales, customer success, and product teams to ensure marketing efforts are aligned with organizational goals and drive sales growth.
• Reporting and Analytics: Track key performance metrics, such as project completion and campaign ROI, to assess the effectiveness of marketing initiatives. Provide consistent weekly and monthly reports.

Qualifications:

• Experience: Minimum of five years of experience in marketing, preferably within the B2B omni-channel outsourced customer experience/service sector.
• Leadership Skills: Proven experience managing and motivating creative teams, including designers, copywriters, and video producers.
• Communication: Exceptional written and verbal communication skills, with the ability to create compelling messages and present ideas to stakeholders.
• Marketing Expertise: Strong understanding of digital marketing channels, including content marketing, SEO/SEM, email marketing, and social media.
• Creative & Analytical Mindset: Ability to balance creative vision with data-driven insights to optimize marketing performance.
• Project Management: Strong organizational skills and the ability to manage multiple projects simultaneously, ensuring deadlines are met.
• Technical Proficiency: Familiarity with marketing automation tools, content management systems, and video production software (e.g., Adobe Creative Suite, Final Cut Pro).
• Education: A degree in marketing, communications, business, or a related field is preferred.

Preferred Skills:

• Experience with outsourced customer experience marketing or B2B marketing in a customer service-based industry.
• Knowledge of video marketing strategies, including platforms like YouTube and LinkedIn.
• Experience working with external agencies or vendors for design or production needs.

Benefits:

• Competitive salary and bonus structure
• Health, dental, and vision insurance
• Paid time off and holiday pay
• Professional development opportunities
• Career growth potential