JOB SUMMARY
Showcasing thought leadership and driving engagement through our blogs are vital for the success of Aquent and its brand family. We strive to create unique, insightful, and relevant content with a compelling narrative that informs, educates, or inspires our audience.

As a ghostwriter, you will collaborate with subject matter experts (SMEs) within the company to produce compelling content for our brands, including Aquent, Aquent Talent, Aquent Studios, and Aquent Scout, with the possibility of expanding to other Aquent brands. Your responsibilities will encompass developing topics for our key audiences, drafting interview questions, conducting interviews with SMEs, and crafting blogs that authentically capture the SME’s ideas or point of view on a topic.

CORE COMPETENCIES / HUMAN SKILLS
• Strong communication skills
• Curiosity and continuous learning
• Critical thinking and problem-solving
• Team collaboration and leading through influence
• Highly organized and detail-oriented
• Proactive self-starter
•
SUCCESS METRICS / KEY PERFORMANCE INDICATORS

• Quality and engagement of blog content
• Alignment of content with brand strategies
• Timeliness and efficiency in content delivery
• Traffic to and engagement with content (KPIs like Social Impressions/Likes/Shares, Blog Traffic, Avg. Time on Page, Scroll Depth, Video Views/Watch Time, New vs. Returning Visitors, etc…)
• 360 Feedback
• Openly share your knowledge
• Give others your support and suggestions
• Show appreciation for the support you get

Keep Growing
• Expose yourself to fresh ideas and thinking
• Seek out feedback and practice receiving it
• Ask how you can make it better today than yesterday

Own It
• Do what you say you will do
• Lead the conversation, come up with ideas and solutions
• Stay motivated to be on top of your game

Make It Matter
• Be an enemy of average
• Give it your all, everytime
• Do it with passion


JOB RESPONSIBILITIES / DUTIES

• Read voraciously, do research, and work with SMEs on new themes and topics to inspire and guide content ideas.
• Research keywords and search intent to further shape topics and help optimize content for search.
• Collaborate with SMEs to understand their expertise; craft relevant interview questions; conduct interviews that foster a comfortable and productive dialogue.
• Write engaging blogs that reflect the SME’s voice and expertise, aligning with brand messaging; edit content for clarity, flow, and overall quality.
• Collaborate with SMEs and the creative team to create video, audio, and visual content.
• Publish blog content in the content management system.

EXPERIENCE, SKILLS, TECHNOLOGIES

• 5+ years of experience creating B2B content as a ghostwriter specializing in corporate blogs and similar platforms.
• Excellent writing skills (eye for grammar and attention to detail); a journalistic writing sensibility; strong interviewing skills.
• A master storyteller who can take in information from various sources, adapt to brand and SME voice, and create a compelling narrative.
• Understands the importance of SEO and how to address it through content; experience researching keywords and search intent and optimizing articles for search while preserving quality/avoiding keyword stuffing.
• Experience collaborating with cross-functional teams to develop consistent, high-quality content.
• Familiarity with the creative and recruiting industries is a plus.
• Quick learner who is infinitely curious and ready to explore new topics; strong skills in researching and synthesizing insights to dig into new topics and trends.
• Knowledge of the creative, marketing, and design fields; interest in emerging technologies like AI and extended reality and important topics like environmental sustainability and diversity, equity, and inclusion, and a desire to continue learning about new topics.
• Welcoming and encouraging of feedback; seeks continuous improvement.
• Technologies: Google Analytics, Content Management Systems (like Wordpress, DotCMS, etc.), Team Communication Tools (like Slack, Microsoft Teams, Google Chat, etc.)
• This role involves collaborating with Marketing, internal Subject-Matter Experts (SMEs), and Guest Contributors to manage blog content, research, craft outlines, and edit articles that resonate with our audiences.


Why Aquent? We offer…
• Remote first work environment - equipment provided + internet reimbursement
• Work/life balance: we say it, we mean it
• Generous benefits package:medical, vision and dental benefits, generous 401(k), FSA, tuition reimbursement, and more
• An unusually generous and flexible vacation - AKA unlimited PTO
• Free use of our Hawaii and Florida beach houses
• Individualistic approach: we encourage a personal touch to your work; we don't believe in a "one-size-fits-all" approach
• Industry reputation: we are the world's largest creative staffing firm
ABOUT AQUENT
Aquent is the leading global work solutions company helping guide businesses toward the talent, technology, and services they need to excel. From specialty recruiting and talent experience to creative strategy and project management, Aquent is making the future of work better for everyone. Its brands include Aquent Talent, Aquent Studios, Aquent RoboHead, Aquent Scout, Aquent Employer of Record, and Aquent Gymnasium. To learn more, visit aquent.com.
Aquent is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, and other legally protected characteristics.
If you require reasonable accommodation to complete a job application, pre-employment testing, or a job interview or to otherwise participate in the hiring process, please contact Carolyn Sarante, Director of Employee Relations at csarante@aquent.com.PDN-9d093611-c74b-4806-9197-2a468e451e04