Supervisory Program Manager at U.S. Department of the Treasury in Washington, DC

Summary

This position is located at US Mint,Office of the Director - Sales and Marketing Directorate. As a Supervisory Program Manager, you will be responsible for the development and execution of the annual integrated marketing plans to achieve customer acquisition, unit sales, and revenue goals. Supervising all projects and initiatives involving the E-Commerce platform (catalog.usmint.gov) which involves technical planning, testing, and implementation as well as operational activities.

Duties

As a Supervisory Program Manager, you will:

Oversee the cross functional development and execution of highly integrated product launch marketing plans, including identification of target audiences, key messaging, product positioning, and setting clear and measurable goals and objectives.
Analyze and interpret performance data to optimize campaigns that most cost effectively deliver on measurable goals and objectives
Manage paid multimedia advertising, including creative development, media planning, performance monitoring and optimization
Responsible for the Mint's e-commerce web platform including oversight of digital analytics, merchandising, web content, product display pages, landing pages, checkout process, and home page.

Requirements

Conditions of Employment

All employees must wear face masks while on MINT property when required by CDC and Federal guidelines.
A one-year probationary period may be required.
A one year supervisory or managerial probationary period may be required.
Must successfully complete a background investigation.
Public Trust - Background Investigation will be required.
Complete a to determine your suitability for Federal employment, at the time requested by the agency.
Have your salary sent to a financial institution of your choice by Direct Deposit/Electronic Funds Transfer.
If you are a male applicant born after December 31, 1959, certify that you have registered with the or are exempt from having to do so.
Go through a Personal Identity Verification (PIV) process that requires two forms of identification from the . Federal law requires verification of the identity and employment eligibility of all new hires in the U.S.
Obtain and use a Government-issued charge card for business-related travel.
File a Confidential Financial Disclosure Report within 30 days of appointment and annually from then on.

This opportunity is also open to under Announcement 25-MINT-123. Please refer to that announcement for details on open period, eligibility, and how to apply.

Key Requirements:

Please refer to "Conditions of Employment."
Click "Print Preview" to review the entire announcement before applying.
Must be U.S. Citizen or U.S. National

Qualifications

You must meet the following requirements by the closing date of this announcement.

The experience may have been gained in either the public, private sector or . One year of experience refers to full-time work; part-time work is considered on a prorated basis. To ensure full credit for your work experience, please indicate dates of employment by month/day/year and indicate number of hours worked per week on your resume.

Specialized experience for the GS-14 is one-year (52) weeks of experience at the GS-13 level or equivalent in either public or private sectors, that is directly related to the position as listed in this announcement and which has equipped the candidate with the particular knowledge, skills, and abilities to successfully perform the duties of the position. Specialized experience for this position is defined as:

-Experience managing the development and execution of national product launch marketing plans. Examples include Identification of target audiences, key messaging, and product positioning AND
-Experience working with upper management to propose integrated marketing channels, tactics or budgets AND
-Experience analyzing performance data to optimize strategies and tactics AND
-Experience driving personalized and segmented outbound marketing strategies (email, SMS, direct mail) AND
-Experience managing advertising planning including creative development, media planning, performance monitoring and optimization.

How You Will Be Evaluated

You will be evaluated for this job based on how well you meet the qualifications above.

Your application includes your resume, responses to the online questions, and required supporting documents. Please be sure that your resume includes detailed information to support your qualifications for this position; failure to provide sufficient evidence in your resume may result in a "not qualified" determination.

Rating: Your application will be evaluated in the following areas: Planning and Evaluating, Communication, Project Management

Category rating will be used to rank and select eligible candidates. If qualified, you will be assigned to one of three quality level categories, superior (highest quality category), good (middle quality category), and acceptable (minimally qualified category), depending on your responses to the online questions, regarding your experience, education, and training related to this position. A subject matter expert may be used in the evaluation. Your rating may be lowered if your responses to the online questions are not supported by the education and/or experience described in your application.

Veterans' preference is applied after applicants are assessed. Preference-eligibles will be listed at the top of their assigned category and considered before non-preference-eligibles in that category.Qualified preference-eligibles with a compensable service-connected disability of 10% or more will be listed at the top of the highest category.

Referral: If you are among the top qualified candidates, your application may be referred to a selecting official for consideration. You may be required to participate in a selection interview.

If you are a displaced or surplus Federal employee (eligible for the ) you must be assigned the middle category or better to be rated as "well qualified" to receive special selection priority.

Required Documents

A complete application includes 1. A resume, 2. Vacancy question responses, and 3. Submission of any required documents. Please note that if you do not provide all required information, as specified in this announcement, you may not be considered for this position (or may not receive the special consideration for which you may be eligible).Please ensure all required documents, including any required work samples, narratives, or other materials as stated in this announcement, are attached to your application package.

All applicants are required to submit a resume either by creating one in USAJOBS or uploading one of their own choosing. (Cover letters are optional.) To receive full credit for relevant experience, please list the month/date/year and number of hours worked for experience listed on your resume. We suggest that you preview the online questions, as you may need to customize your resume to ensure that it supports your responses to these questions. Please view .

VETERANS' PREFERENCE DOCUMENTATION: If you are claiming veterans' preference, please see . In order to be considered for veterans' preference, you must submit all required documentation as outlined in the applicant guide.

CAREER TRANSITION ASSISTANCE PLAN (CTAP) OR INTERAGENCY CAREER TRANSITION ASSISTANCE PLAN (ICTAP) DOCUMENTATION: If you are a displaced or surplus Federal employee, click for eligibility and a detailed list of required documents you must submit in order to be eligible.

RECOMMENDED DOCUMENTS: In addition, we recommend that you submit copies of the following:

A list of awards received (if applicable). DO NOT send copies of awards.
A copy of your most recent completed performance appraisal.